Your fodder opportunity, decoded — page by page
Every VAR we send is built from real cattle, goat and sheep population data, household density and green fodder demand around your exact location. Here's what each part means, using an actual report we generated for a prospective partner.
Your opportunity score and the recommended plant size
The first page gives you the headline verdict: is this a good location, and roughly how big a unit should you plan for.
Monthly green fodder requirement in this area
971 tons per monthRecommended Growth & Logistics Centre size
5 tons daily production, with room to expandOpportunity score weighs livestock density, household growth and existing fodder shortage around your location. Scores are location-specific — yours may land lower than 100%, and that's still a useful starting point, not a rejection.
Green fodder deficit is the gap between what the state's livestock need and what's actually being grown. A higher deficit generally means stronger unmet demand near you.
Monthly requirement vs. recommended size — we always recommend starting smaller than total local demand. A 5-ton/day GLC against a 971-ton/month requirement leaves clear room to grow as you build your customer base.
Who you'll actually be able to serve
Your GLC sits at the centre of three delivery rings. Everything on this page tells you how many households and animals live inside each one.
- Zone a · within 2 km — immediate catchment, high-frequency daily delivery
- Zone b · within 10 km — core service zone, optimised delivery routes
- Zone c · within 20 km — extended zone, wider coverage while staying fresh
Fresh fodder doesn't travel well over long distances, so we plan delivery in rings rather than a flat radius. Zone a is where you'll build daily habit and loyalty first; zones b and c are where volume and scale come from later.
Look for the ▲ "above state average" markers on the tables below — they tell you this specific spot is denser than a typical location in the state, which is exactly what you want.
Human population density
| Zone | Distance | Households | With livestock | Villages |
|---|---|---|---|---|
| a | 2 km | 637 | 319 | 2 |
| b | 10 km | 1,288 | 644 | 4 |
| c | 20 km | 8,740 | 4,370 | 30 |
▲ More densely populated than the state average
"Households with livestock" is your real addressable market — not every household in the zone will buy fodder, but this is a reliable ceiling to plan against, zone by zone.
Livestock population density
| Zone | Distance | Cattle | Goats & sheep | Total |
|---|---|---|---|---|
| a | 2 km | 1,099 | 6,302 | 7,401 |
| b | 10 km | 1,889 | 11,132 | 13,021 |
| c | 20 km | 9,158 | 49,179 | 58,337 |
▲ Higher cattle density than the state average
Cattle and buffalo are your core NAF customers; goats and sheep round out the picture. A big gap between zone a and zone c totals (like here) tells you most of your volume will come from routes, not the immediate village alone.
High opportunity villages
| Priority | Zone a | Zone b | Zone c |
|---|---|---|---|
| 1st | MURADI | MURADI | MURADI |
| 2nd | GANDAL | CHIKANAL | NIMBALGUNDI |
| 3rd | — | DAMMUR | SULIBHAVI |
This is your launch order. Start selling into the 1st-priority village in each zone before spreading further out — it's where the data says demand is strongest relative to distance.
The people and tools behind daily delivery
A GLC isn't a one-person operation. Here's who does what, and the apps that keep it running smoothly.
Logistics Partner
Transports fodder from the GLC to the Retail Partner. You coordinate daily pickups; payments are managed by Shunya.
GLC Associates
Run day-to-day operations on site. You employ, manage and pay them directly as the Production Partner.
Retail Partner
Handles final delivery to the customer. You can take this on yourself and earn the sales commission — payments are managed by Shunya.
Raftaar
Your delivery dashboard — plan routes and confirm deliveries fast, order by order.
Drishti AI
Scans and grades your seed quality automatically, so you catch moisture or infection issues before they cost you a batch.
Saarthi
Tracks incoming orders and your earnings, so you always know what's coming in and what you're making.
Turning this into an actual project plan
The VAR tells you if a location works. The next step — a Demand Driven Project Execution Report (DDPER) — tells you exactly how to build it.
- 01 Land & infrastructure viability for your chosen site
- 02 A comprehensive, localised demand assessment
- 03 Technical blueprint and hardware specifications for your site
- 04 The full technology toolkit to run the business day to day
- 05 Detailed capital cost estimate
- 06 Operating model — processes, costs and revenue flows
- 07 Multi-year financial projections
- 08 Available financing options in your area
- 09 Relevant government subsidies and schemes
Terms used in your report
VAR — Viability Assessment Report
The free, data-driven first look at whether your location can support a hydroponic fodder business. It's indicative, not a guarantee.
GLC — Growth & Logistics Centre
The physical unit where Nutri Ankurit Feed is grown and dispatched for delivery to nearby villages.
NAF — Nutri Ankurit Feed
Shunya's hydroponically grown green fodder product, produced fresh at the GLC.
DDPER — Demand Driven Project Execution Report
The detailed, paid follow-on plan that turns your VAR into a concrete build-out — costs, blueprint, financing and all.
Production Partner
The entrepreneur (you) who owns and operates the GLC, working with Shunya's partners and tools to run it profitably.
Ready to see what this looks like on your own land?
Your Shunya representative can walk you through this report and start your DDPER whenever you're ready.
Talk to your Shunya representative